How to start an event planning business

Quick answer

Begin with EC Marketing Agency's guide for beginners, then learn how planners price their services, avoid contract mistakes, build event budgets and work with venues, with lessons from Cvent and Gabby Pinkerton. Play all on repeat to work through it, or A–B loop one pricing tutorial and slow it to 0.75× to take notes.

Play all on repeat

Videos in this playlist

  1. 1EVENT PLANNING FOR BEGINNERS - How to Start Your Event Planning BusinessEVENT PLANNING FOR BEGINNERS - How to Start Your Event Planning BusinessEC Marketing AgencyPlay from here Loop
  2. 2Starting your Event Planning Business: THE FIRST 30 DAYSStarting your Event Planning Business: THE FIRST 30 DAYSGabby PinkertonPlay from here Loop
  3. 35 Tips to Starting Your Event Planning Business5 Tips to Starting Your Event Planning BusinessEvent PlanningPlay from here Loop
  4. 4How To Start an Event Planning Business in 6 StepsHow To Start an Event Planning Business in 6 StepsGreeneyedAmbitionPlay from here Loop
  5. 5How to START + RUN your Event Planning Business!!How to START + RUN your Event Planning Business!!Bash BestiesPlay from here Loop
  6. 6The Truth About Starting a Wedding Planning BusinessThe Truth About Starting a Wedding Planning BusinessEC Marketing AgencyPlay from here Loop
  7. 7How to Become a Corporate Event PlannerHow to Become a Corporate Event PlannerEC Marketing AgencyPlay from here Loop
  8. 8The Only Business Plan You'll Ever Need (Steal My 1-Page Template!)The Only Business Plan You'll Ever Need (Steal My 1-Page Template!)EC Marketing AgencyPlay from here Loop
  9. 9HOW MUCH DO EVENT PLANNERS CHARGE? A Tutorial on How to Price your Event Planning ServicesHOW MUCH DO EVENT PLANNERS CHARGE? A Tutorial on How to Price your Event Planning ServicesEC Marketing AgencyPlay from here Loop
  10. 10EVENT PLANNING PRICING PACKAGES TutorialEVENT PLANNING PRICING PACKAGES TutorialEC Marketing AgencyPlay from here Loop
  11. 11How to Set Your Wedding Prices as a PlannerHow to Set Your Wedding Prices as a PlannerGabby PinkertonPlay from here Loop
  12. 12Flat Fee vs. Percentage Pricing: The Best Pricing Strategy for Luxury Wedding PlannersFlat Fee vs. Percentage Pricing: The Best Pricing Strategy for Luxury Wedding PlannersAndrea EppolitoPlay from here Loop
  13. 13HOW DO WEDDING PLANNERS CHARGE? Revealing the pricing models and what they mean for clientsHOW DO WEDDING PLANNERS CHARGE? Revealing the pricing models and what they mean for clientsVal the Estate PlannerPlay from here Loop
  14. 14Event Planning Contract Mistake & How to Fix Them - (How to Start an Event Planning Business)Event Planning Contract Mistake & How to Fix Them - (How to Start an Event Planning Business)EC Marketing AgencyPlay from here Loop
  15. 15How to do Event Budgeting: Essential Tips for Every OrganizerHow to do Event Budgeting: Essential Tips for Every OrganizervFairsPlay from here Loop
  16. 16Event Budgeting: How to Cut Costs and Maximize ProfitsEvent Budgeting: How to Cut Costs and Maximize ProfitsGreeneyedAmbitionPlay from here Loop
  17. 17How to Plan for the Unexpected: Planner vs VenueHow to Plan for the Unexpected: Planner vs VenueCventPlay from here Loop
  18. 18How to plan and run events on a budget | Community Venue Learning Series | SpacetoCoHow to plan and run events on a budget | Community Venue Learning Series | SpacetoCoSpacetoCoPlay from here Loop
  19. 19How To Get More Clients for your Event Planning Business | Lead Generation StrategiesHow To Get More Clients for your Event Planning Business | Lead Generation StrategiesEC Marketing AgencyPlay from here Loop
  20. 20How to Become a Preferred Vendor - (Get Added to Approved Vendor Lists!)How to Become a Preferred Vendor - (Get Added to Approved Vendor Lists!)EC Marketing AgencyPlay from here Loop
  21. 21The Best Tools for Event & Wedding PlannersThe Best Tools for Event & Wedding PlannersEC Marketing AgencyPlay from here Loop
  22. 22Go behind the scenes how to plan a successful conferenceGo behind the scenes how to plan a successful conferenceCventPlay from here Loop
  23. 235 Things I Wish I Knew BEFORE Starting an Event Planning Business - Client Perspective5 Things I Wish I Knew BEFORE Starting an Event Planning Business - Client PerspectiveEC Marketing AgencyPlay from here Loop
  24. 24Day in the life of an Event Planner | Corporate Event GalaDay in the life of an Event Planner | Corporate Event GalaGabby PinkertonPlay from here Loop
  25. 25Day in the Life of an EVENT PLANNER | WIPA & Design DayDay in the Life of an EVENT PLANNER | WIPA & Design DayGabby PinkertonPlay from here Loop
  26. 26What do Event Planners Do? - Event Planner Day in the Life ll Miss Event PlannerWhat do Event Planners Do? - Event Planner Day in the Life ll Miss Event PlannerBash BestiesPlay from here Loop

How does an event planning business make money?

Planners charge a flat fee, a percentage of the event budget, or hourly rates, often packaged as full planning, partial planning or day-of coordination. Some also earn from design, rentals or decor. Contracts and deposits protect the planner when events change or cancel.

Should I plan weddings or corporate events?

Weddings and private parties sell to individuals and are often seasonal, while corporate events sell to companies and conferences. Many planners pick one niche to start so their marketing is clear. Videos here cover both paths.

Frequently asked questions

What should an event planning contract include?

Usually the scope of services, fees and payment schedule, deposits, cancellation and refund terms, and who is responsible for vendors. One video here covers common contract mistakes. Contract law differs by country, so ask a local lawyer to review yours.

How can RepeatWatch help me learn event budgeting?

Set an A–B loop on the part of a budgeting video where the numbers are worked through, slow it down to follow along in a spreadsheet, and save key chapters to number keys 1–9 for later.

Is this legal, tax or financial advice?

No. These videos are educational. Rules, licences, insurance and taxes differ by country, state and city, so check your local regulations and talk to a qualified accountant, lawyer or business adviser before you make decisions.