Marketing for small business: a free course

Quick answer

This playlist teaches marketing from the ground up. HBR and Clay Christensen explain what customers really want, HubSpot and Mailchimp cover personas, social media, WhatsApp, email and SEO, and Google Business Profile shows how to get found locally. Play all on repeat as a course, or A–B loop a template walkthrough while you build your own.

Play all on repeat

Videos in this playlist

  1. 1The Explainer: Don’t Just Sell Stuff — Satisfy NeedsThe Explainer: Don’t Just Sell Stuff — Satisfy NeedsHarvard Business ReviewPlay from here Loop
  2. 2Clay Christensen: The Jobs to be Done TheoryClay Christensen: The Jobs to be Done TheoryHubSpot MarketingPlay from here Loop
  3. 3What is Digital Marketing for Beginners? (Tutorial)What is Digital Marketing for Beginners? (Tutorial)HubSpot MarketingPlay from here Loop
  4. 4How To Create a Buyer Persona (FREE Template)How To Create a Buyer Persona (FREE Template)HubSpot MarketingPlay from here Loop
  5. 5How To Conduct a Competitive Analysis (FREE Template)How To Conduct a Competitive Analysis (FREE Template)HubSpot MarketingPlay from here Loop
  6. 6How to Complete a SWOT AnalysisHow to Complete a SWOT AnalysisIntuit MailchimpPlay from here Loop
  7. 7The Explainer: Blue Ocean StrategyThe Explainer: Blue Ocean StrategyHarvard Business ReviewPlay from here Loop
  8. 8How To Create a Marketing Campaign  (FREE Template)How To Create a Marketing Campaign (FREE Template)HubSpot MarketingPlay from here Loop
  9. 9Webinar: Grow Your Business With Simple Marketing StrategiesWebinar: Grow Your Business With Simple Marketing StrategiesU.S. Small Business AdministrationPlay from here Loop
  10. 10Practical Marketing -- A Five-Step Marketing Program for Small Biz with YPPractical Marketing -- A Five-Step Marketing Program for Small Biz with YPU.S. Small Business AdministrationPlay from here Loop
  11. 11How to add or claim your Business Profile on GoogleHow to add or claim your Business Profile on GoogleGoogle Business ProfilePlay from here Loop
  12. 12How to edit your Business Profile on GoogleHow to edit your Business Profile on GoogleGoogle Business ProfilePlay from here Loop
  13. 13How To Start Marketing Your Small Business On Social MediaHow To Start Marketing Your Small Business On Social MediaHubSpot MarketingPlay from here Loop
  14. 14Webinar: Social Media Marketing Made SimpleWebinar: Social Media Marketing Made SimpleU.S. Small Business AdministrationPlay from here Loop
  15. 15How To Create a Social Media Strategy Plan (FREE Template)How To Create a Social Media Strategy Plan (FREE Template)HubSpot MarketingPlay from here Loop
  16. 16The Only WhatsApp Business Tutorial You Will Ever Need (For Beginners)The Only WhatsApp Business Tutorial You Will Ever Need (For Beginners)HubSpot MarketingPlay from here Loop
  17. 17How to Use WhatsApp Marketing for Your BusinessHow to Use WhatsApp Marketing for Your BusinessHubSpot MarketingPlay from here Loop
  18. 18How To Build Your Email List From Scratch (Step by Step)How To Build Your Email List From Scratch (Step by Step)HubSpot MarketingPlay from here Loop
  19. 19Email marketing strategy: Build a plan that gets resultsEmail marketing strategy: Build a plan that gets resultsIntuit MailchimpPlay from here Loop
  20. 20Why You Should Be Segmenting Your AudienceWhy You Should Be Segmenting Your AudienceIntuit MailchimpPlay from here Loop
  21. 21What is SEO? Here's How To Rank In 2023What is SEO? Here's How To Rank In 2023HubSpot MarketingPlay from here Loop
  22. 22SEO vs PPC: which is better for your business?SEO vs PPC: which is better for your business?Intuit MailchimpPlay from here Loop
  23. 23What Is a Landing Page?What Is a Landing Page?HubSpot MarketingPlay from here Loop
  24. 24How to Create a Content Marketing Plan for Your Business (in 5 Minutes)How to Create a Content Marketing Plan for Your Business (in 5 Minutes)HubSpot MarketingPlay from here Loop
  25. 25How to Build a Marketing Funnel that Actually Works for your BusinessHow to Build a Marketing Funnel that Actually Works for your BusinessHubSpot MarketingPlay from here Loop
  26. 26How to Set Marketing KPIs and Measure PerformanceHow to Set Marketing KPIs and Measure PerformanceIntuit MailchimpPlay from here Loop
  27. 27Wharton Great Question: Prof. Jonah Berger – The Power of InfluenceWharton Great Question: Prof. Jonah Berger – The Power of InfluenceWharton SchoolPlay from here Loop
  28. 28How to get your ideas to spread | Seth GodinHow to get your ideas to spread | Seth GodinTEDPlay from here Loop
  29. 29What is Marketing Today? With Seth GodinWhat is Marketing Today? With Seth GodinHubSpot MarketingPlay from here Loop
  30. 30Think Twice Before Updating Your BrandThink Twice Before Updating Your BrandHarvard Business ReviewPlay from here Loop

Where should a small business start with marketing?

Start by knowing exactly who your customer is and what problem you solve for them. Then make it easy to find you, for example with a Google Business Profile, a simple social page or WhatsApp, and keep in touch with past customers. Track what brings sales and do more of it.

How can RepeatWatch help me learn marketing?

Run a how-to video beside the tool you are setting up and A–B loop each step until it is done. Use 0.75× for the SBA webinars when taking notes, 1.5× for quick tips, and save the sections of longer videos on keys 1–9 to come back to them.

Frequently asked questions

Do I need to pay for ads?

No. Many small businesses grow first through word of mouth, a local listing, social media, email and good reviews. Paid ads can help later, once you know who buys and what they respond to. Several videos here compare free and paid options.

Are there rules about marketing?

Yes. Email and text marketing, data privacy and advertising claims are regulated, and the rules differ by country. Check local regulations before collecting contact details or sending promotions, and always let people opt out.

Is this legal, tax or financial advice?

No. These videos are educational and come from the channels that published them. They are not legal, tax or financial advice for your situation. They teach marketing ideas and tools; check local advertising and privacy laws for your business.