How to start an ecommerce business

Quick answer

A free course on running an online store, from Learn With Shopify's "Complete Blueprint" and official Shopify tutorials to real comeback stories from Shopify merchants. Press Play all on repeat to work through it in order, use an A–B loop on one pricing or shipping explanation, and slow lessons to 0.75× while you take notes.

Play all on repeat

Videos in this playlist

  1. 1How to Start an Ecommerce Business (A Complete Blueprint)How to Start an Ecommerce Business (A Complete Blueprint)Learn With ShopifyPlay from here Loop
  2. 25 Simple Steps To Start A Small Business (And Why We Need More Entrepreneurs)5 Simple Steps To Start A Small Business (And Why We Need More Entrepreneurs)Learn With ShopifyPlay from here Loop
  3. 3The OFFICIAL Shopify Tutorial For BeginnersThe OFFICIAL Shopify Tutorial For BeginnersLearn With ShopifyPlay from here Loop
  4. 4The OFFICIAL Shopify Tutorial For Beginners (Part 1)The OFFICIAL Shopify Tutorial For Beginners (Part 1)Learn With ShopifyPlay from here Loop
  5. 5The OFFICIAL Shopify Tutorial For Beginners (Part 2)The OFFICIAL Shopify Tutorial For Beginners (Part 2)Learn With ShopifyPlay from here Loop
  6. 6The OFFICIAL Shopify Tutorial 2026 (Part 3)The OFFICIAL Shopify Tutorial 2026 (Part 3)Learn With ShopifyPlay from here Loop
  7. 7How To Find A Good And Reliable Manufacturer Or Supplier For Your Product IdeaHow To Find A Good And Reliable Manufacturer Or Supplier For Your Product IdeaLearn With ShopifyPlay from here Loop
  8. 8PRICING STRATEGY: How To Find The Ideal Price For A ProductPRICING STRATEGY: How To Find The Ideal Price For A ProductLearn With ShopifyPlay from here Loop
  9. 9How To Take Product Photography At Home With A SmartphoneHow To Take Product Photography At Home With A SmartphoneLearn With ShopifyPlay from here Loop
  10. 10How To Write Good Copywriting Product Descriptions That SELLHow To Write Good Copywriting Product Descriptions That SELLLearn With ShopifyPlay from here Loop
  11. 11Shopify Product Pages Tutorial for Beginners (Step-by-Step Tutorial)Shopify Product Pages Tutorial for Beginners (Step-by-Step Tutorial)Learn With ShopifyPlay from here Loop
  12. 12How to Design an Ecommerce Store that Sells: Proven Strategies and Best PracticesHow to Design an Ecommerce Store that Sells: Proven Strategies and Best PracticesLearn With ShopifyPlay from here Loop
  13. 13How To Create a BRAND NAME For Your Business That LASTSHow To Create a BRAND NAME For Your Business That LASTSLearn With ShopifyPlay from here Loop
  14. 14What is Branding? How To Build A Successful Brand In 6 StepsWhat is Branding? How To Build A Successful Brand In 6 StepsLearn With ShopifyPlay from here Loop
  15. 15What Is A Unique Selling Proposition? How To Create One (Plus 5 Examples To Inspire You)What Is A Unique Selling Proposition? How To Create One (Plus 5 Examples To Inspire You)Learn With ShopifyPlay from here Loop
  16. 16Shopify Shipping & Fulfillment for Beginners TutorialShopify Shipping & Fulfillment for Beginners TutorialLearn With ShopifyPlay from here Loop
  17. 17How to Package and Ship Orders: Ecommerce Shipping for BeginnersHow to Package and Ship Orders: Ecommerce Shipping for BeginnersLearn With ShopifyPlay from here Loop
  18. 18Ecommerce Shipping and Fulfillment: A Complete GuideEcommerce Shipping and Fulfillment: A Complete GuideLearn With ShopifyPlay from here Loop
  19. 19How To Prepare Your Online Business for Tax TimeHow To Prepare Your Online Business for Tax TimeLearn With ShopifyPlay from here Loop
  20. 20No-code: Sell and get paid online without a websiteNo-code: Sell and get paid online without a websiteStripePlay from here Loop
  21. 21How To Get Your Shopify Store to RANK HIGH IN SEARCH ENGINES (SEO Checklist)How To Get Your Shopify Store to RANK HIGH IN SEARCH ENGINES (SEO Checklist)Learn With ShopifyPlay from here Loop
  22. 229 Tips To Optimize Your Product Pages For More Sales (Conversion Optimization)9 Tips To Optimize Your Product Pages For More Sales (Conversion Optimization)Learn With ShopifyPlay from here Loop
  23. 23How to Optimize Your Shopify Store (Official Shopify Tutorial)How to Optimize Your Shopify Store (Official Shopify Tutorial)Learn With ShopifyPlay from here Loop
  24. 246 Simple Ways To Boost Your Ecommerce Conversion Rate6 Simple Ways To Boost Your Ecommerce Conversion RateHubSpot MarketingPlay from here Loop
  25. 25Email Marketing Secrets: The Ultimate Tips You Need To Know!Email Marketing Secrets: The Ultimate Tips You Need To Know!Learn With ShopifyPlay from here Loop
  26. 266 Easy Ways to Boost Customer Loyalty and Retain Customers6 Easy Ways to Boost Customer Loyalty and Retain CustomersLearn With ShopifyPlay from here Loop
  27. 27Ecommerce Marketing Analytics: A Beginner's Guide to Data-Driven SuccessEcommerce Marketing Analytics: A Beginner's Guide to Data-Driven SuccessLearn With ShopifyPlay from here Loop
  28. 28Cash Flow For Beginners: How To Make Sure Your Business Doesn't Lose Any MoneyCash Flow For Beginners: How To Make Sure Your Business Doesn't Lose Any MoneyLearn With ShopifyPlay from here Loop
  29. 29How to Build a Sales Channel Strategy For Your Online Store: Drive Business GrowthHow to Build a Sales Channel Strategy For Your Online Store: Drive Business GrowthLearn With ShopifyPlay from here Loop
  30. 30I lost $30,000 trying to launch my product | Shopify Business Comeback StoryI lost $30,000 trying to launch my product | Shopify Business Comeback StoryShopifyPlay from here Loop
  31. 31I spent my life savings on a marketing scheme that was a scam | Shopify Business Comeback StoryI spent my life savings on a marketing scheme that was a scam | Shopify Business Comeback StoryShopifyPlay from here Loop
  32. 32$50,000 of bathing suits got lost in the mail | Shopify Business Comeback Story$50,000 of bathing suits got lost in the mail | Shopify Business Comeback StoryShopifyPlay from here Loop
  33. 33How Iris Scott made a career finger painting | My Shopify Business StoryHow Iris Scott made a career finger painting | My Shopify Business StoryShopifyPlay from here Loop
  34. 34She's bringing Ankara fashion to Singapore and beyond | My Shopify Business StoryShe's bringing Ankara fashion to Singapore and beyond | My Shopify Business StoryShopifyPlay from here Loop
  35. 35My Popcorn Business is Thriving By Keeping Production Small | My Shopify Business StoryMy Popcorn Business is Thriving By Keeping Production Small | My Shopify Business StoryShopifyPlay from here Loop
  36. 36How this business created 14,000 jobs in India | Economic impact of entrepreneursHow this business created 14,000 jobs in India | Economic impact of entrepreneursShopifyPlay from here Loop

What is an ecommerce business and how does it make money?

An ecommerce business sells products online through its own store or a marketplace. It earns the difference between the price customers pay and the cost of making or buying the product, shipping it, platform and payment fees, and marketing. Many owners start with one small product range and test demand before buying much stock.

What should I learn first before opening an online store?

Start with the overview, then how to find a reliable supplier, price a product, and photograph and describe it well. Shipping, returns and sales tax come next. Rules, licences and taxes differ by country, so check what applies where you live and where your customers are.

Frequently asked questions

How can RepeatWatch help me learn from these videos?

Set an A–B loop around one worked example, like a pricing formula or a shipping-rate setup, and replay it until it sticks. Save chapters of the long Shopify tutorials with keys 1–9, and speed up to 1.25–2× when you review a lesson you have already seen.

Is this list about dropshipping?

No. It focuses on the fundamentals of any online store: products, suppliers, pricing, fulfilment, customers and cash flow. It deliberately leaves out "get rich quick" dropshipping videos and income screenshots, because no business model guarantees sales.

Are these videos legal, tax or financial advice?

No. They are general educational videos, mostly from Shopify and other platforms explaining their own tools. For tax registration, import rules, consumer law or funding decisions, talk to a qualified local adviser or your government small-business service.