How to buy and run a franchise

Quick answer

A free course on franchising. WSJ explains how franchise models like Chick-fil-A's work, Franchise Business Review covers the steps to ownership, agreement red flags and funding, and the FTC warns about business opportunity scams. Owner stories follow. Play all on repeat as a course, or A–B loop the Item 19 explanation.

Play all on repeat

Videos in this playlist

  1. 1Behind Chick-fil-A’s Unconventional Franchise Model | WSJ The Economics OfBehind Chick-fil-A’s Unconventional Franchise Model | WSJ The Economics OfThe Wall Street JournalPlay from here Loop
  2. 2Why Marriott, Hilton and Hyatt Don’t Actually Own Most of Their Hotels  | WSJ The Economics OfWhy Marriott, Hilton and Hyatt Don’t Actually Own Most of Their Hotels | WSJ The Economics OfThe Wall Street JournalPlay from here Loop
  3. 35 Steps to Franchise Ownership5 Steps to Franchise OwnershipFranchise Business ReviewPlay from here Loop
  4. 4Making the Leap | 5 Key Steps to Business OwnershipMaking the Leap | 5 Key Steps to Business OwnershipFranchise Business ReviewPlay from here Loop
  5. 5Red Flags in Your Franchise Agreement: What Every Buyer Needs to KnowRed Flags in Your Franchise Agreement: What Every Buyer Needs to KnowFranchise Business ReviewPlay from here Loop
  6. 6FBR Five Minute Friday - The Item 19FBR Five Minute Friday - The Item 19Franchise Business ReviewPlay from here Loop
  7. 75 Marketing Questions to Ask Before Buying a Franchise5 Marketing Questions to Ask Before Buying a FranchiseFranchise Business ReviewPlay from here Loop
  8. 8S1E33: Should You Use a Franchise Broker — or Is It a Conflict of Interest?S1E33: Should You Use a Franchise Broker — or Is It a Conflict of Interest?Franchise Business ReviewPlay from here Loop
  9. 9The Pros and Cons of Buying an Existing FranchiseThe Pros and Cons of Buying an Existing FranchiseFranchise Business ReviewPlay from here Loop
  10. 10Buying a Business: 10 Essential Questions | Ask an ExpertBuying a Business: 10 Essential Questions | Ask an ExpertBDCPlay from here Loop
  11. 11Why You Should Consider an Exit Strategy Before Investing in a FranchiseWhy You Should Consider an Exit Strategy Before Investing in a FranchiseFranchise Business ReviewPlay from here Loop
  12. 12The Business Opportunity Rule - Business Tips | Federal Trade CommissionThe Business Opportunity Rule - Business Tips | Federal Trade CommissionFTCvideosPlay from here Loop
  13. 13Operation Empty Promises: Job and Business Opportunity Scams | Federal Trade CommissionOperation Empty Promises: Job and Business Opportunity Scams | Federal Trade CommissionFTCvideosPlay from here Loop
  14. 14Franchise Funding Advice with Benetrends FinancialFranchise Funding Advice with Benetrends FinancialFranchise Business ReviewPlay from here Loop
  15. 15Employee to Entrepreneur: Taxes, Cash Flow, and the Mindset ShiftEmployee to Entrepreneur: Taxes, Cash Flow, and the Mindset ShiftFranchise Business ReviewPlay from here Loop
  16. 16New SBA Guidelines for 2026New SBA Guidelines for 2026Franchise Business ReviewPlay from here Loop
  17. 17The Importance of Training and Support in a Franchise SystemThe Importance of Training and Support in a Franchise SystemFranchise Business ReviewPlay from here Loop
  18. 18The Role of Franchise Business CoachesThe Role of Franchise Business CoachesFranchise Business ReviewPlay from here Loop
  19. 19The Hidden Factor Behind Franchise Success: CultureThe Hidden Factor Behind Franchise Success: CultureFranchise Business ReviewPlay from here Loop
  20. 20What It's Really Like to Own a Retail FranchiseWhat It's Really Like to Own a Retail FranchiseFranchise Business ReviewPlay from here Loop
  21. 21The Life of a Multi-Unit Franchisee: A Look at Flexibility, Hiring, and Work/Life BalanceThe Life of a Multi-Unit Franchisee: A Look at Flexibility, Hiring, and Work/Life BalanceFranchise Business ReviewPlay from here Loop
  22. 22Your Franchisor Got Bought by Private Equity — Now What?Your Franchisor Got Bought by Private Equity — Now What?Franchise Business ReviewPlay from here Loop
  23. 23What's the most common mistake franchisors make when creating their operations manual?What's the most common mistake franchisors make when creating their operations manual?Franchise Business ReviewPlay from here Loop
  24. 24How can I avoid common franchisee relations pitfalls?How can I avoid common franchisee relations pitfalls?Franchise Business ReviewPlay from here Loop
  25. 25What's the secret to having highly engaged franchisees?What's the secret to having highly engaged franchisees?Franchise Business ReviewPlay from here Loop
  26. 26Domino’s Pizza Empire Was Built on Delivery. Now, That May Not Be Enough | WSJ The Economics OfDomino’s Pizza Empire Was Built on Delivery. Now, That May Not Be Enough | WSJ The Economics OfThe Wall Street JournalPlay from here Loop
  27. 27Why Dunkin’ Donuts Is Now Just Dunkin’ | WSJ The Economics OfWhy Dunkin’ Donuts Is Now Just Dunkin’ | WSJ The Economics OfThe Wall Street JournalPlay from here Loop
  28. 28What Is It Like Being A Woman In Franchising?What Is It Like Being A Woman In Franchising?Franchise Business ReviewPlay from here Loop
  29. 29Multi-Brand, Multi-Unit Success Story - Antonio BroomMulti-Brand, Multi-Unit Success Story - Antonio BroomFranchise Business ReviewPlay from here Loop
  30. 30Owning a YogaSix Franchise: Couple's Journey to 7 StudiosOwning a YogaSix Franchise: Couple's Journey to 7 StudiosFranchise Business ReviewPlay from here Loop
  31. 31From Teacher to Multi-Unit Franchisee: How Excellent Training Makes All The DifferenceFrom Teacher to Multi-Unit Franchisee: How Excellent Training Makes All The DifferenceFranchise Business ReviewPlay from here Loop
  32. 32Veteran Spotlight: The Franchisee ExperienceVeteran Spotlight: The Franchisee ExperienceFranchise Business ReviewPlay from here Loop
  33. 33FBR Franchisee Spotlight: Justin Langston, TWO MEN AND A TRUCK Multi-Unit Franchise OwnerFBR Franchisee Spotlight: Justin Langston, TWO MEN AND A TRUCK Multi-Unit Franchise OwnerFranchise Business ReviewPlay from here Loop
  34. 34Andy Gibson   McDonalds   bfa HSBC Franchisee of the Year Awards 2012Andy Gibson McDonalds bfa HSBC Franchisee of the Year Awards 2012BritishFranchisePlay from here Loop
  35. 35Gurpreet Bains   Driver Hire   bfa HSBC Franchisee of the Year Awards 2012Gurpreet Bains Driver Hire bfa HSBC Franchisee of the Year Awards 2012BritishFranchisePlay from here Loop
  36. 36Outstanding Franchise Small Business: College Hunks Hauling Junk of NoVAOutstanding Franchise Small Business: College Hunks Hauling Junk of NoVASCORE MentorsPlay from here Loop

How does a franchise make money?

A franchisee pays a franchisor for the right to run a business under its brand and system, usually an upfront fee plus ongoing royalties and marketing fees. The franchisee earns what is left after those fees, rent, staff, stock and loan payments. The franchisor earns fees and grows without owning every location.

How do I use RepeatWatch to learn from these lessons?

Play the steps-to-ownership videos first as a course. A–B loop the explanation of the agreement red flags or Item 19 and slow it to 0.75× while you take notes. Save chapters of the longer podcast episodes on keys 1–9, and speed owner stories to 1.25× when reviewing.

Frequently asked questions

What should I check before buying a franchise?

Read the disclosure document and agreement carefully, talk to current and former franchisees, and understand every fee. In the US this is the Franchise Disclosure Document. Other countries have different disclosure rules, so ask a franchise lawyer where you live to review the contract.

Are franchises a safe way to start a business?

A franchise gives you a tested system and training, but it is still a business with real risk, fees and rules you must follow. Results vary widely between brands and owners. Watch the FTC videos on business opportunity scams, and never rely on promised earnings.

Is this legal, tax or financial advice?

No. These videos are educational and not legal, tax or financial advice. Franchise laws, disclosure rules, loans and taxes differ by country, so have a franchise lawyer and an accountant review any agreement and funding plan before you sign or pay a fee.